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    Maile Matsimela From Maile's desk

    Farmers face a tough season, but preparation is the best defence

    Grain SA’s leadership, as well as some of its members and farmers in front of the Johannesburg Stock Exchange where they handed over a memorandum against the soybean single reference point system. The bags of flour they unpacked were later donated to welfare organisations. Photo: Marisa Beeton

    WATCH | Why Grain SA marched to the JSE over soybean pricing

    Photo for illustrative purposes: pixdeluxe/Getty Images

    Land reform must be measured by its productive impact

    Ernest Makua, livestock technical advisor at Red Meat Industry Services (RMIS), at the Sernick Emerging Market Farmers Day in Edenville, Free State. Photo: Maile Matsimela

    WATCH | This is what a bull should look like

    Photo for illustrative purposes: Canva Images

    Poultry, the kingpin of the grain value chain

    Photo: Maphuti Mongatane

    WATCH | Minister Willie Aucamp shares vision for South African agriculture at BFAP Baseline 2026

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    Maile Matsimela From Maile's desk

    Farmers face a tough season, but preparation is the best defence

    Photo for illustrative purposes: Gallo Images

    The business of dairy farming: Lessons for new-generation producers

    Ernest Makua, livestock technical advisor at Red Meat Industry Services (RMIS), at the Sernick Emerging Market Farmers Day in Edenville, Free State. Photo: Maile Matsimela

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    Sernick Bonsmaras. Some of the bulls spotted at the Sernick Group facilities in Edenville, Free State. Photo: Maile Matsimela

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    Maile Matsimela From Maile's desk

    Farmers face a tough season, but preparation is the best defence

    Grain SA’s leadership, as well as some of its members and farmers in front of the Johannesburg Stock Exchange where they handed over a memorandum against the soybean single reference point system. The bags of flour they unpacked were later donated to welfare organisations. Photo: Marisa Beeton

    WATCH | Why Grain SA marched to the JSE over soybean pricing

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  • Farm Health
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    Sernick Bonsmaras. Some of the bulls spotted at the Sernick Group facilities in Edenville, Free State. Photo: Maile Matsimela

    From animal health to finance: What emerging farmers need to know to go commercial

    Cellulitis can occur when birds scratch each other in an effort to get to the feeders first. This is why it’s important to ensure that feed doesn’t run out, causing a rush when it is replenished. Photo for illustrative purposes: Thomi Studhalter/Getty Images

    The hidden cost of cellulitis – 10 things every broiler farmer should know

    Photo for illustrative purposes: Alamy/poco_bw

    Good record-keeping helps you manage cash flow and profits

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    Farming is a long game: Five lessons in building a business that lasts

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  • Ask The Experts
    Photo for illustrative purposes: Gallo Images

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    Ernest Makua, livestock technical advisor at Red Meat Industry Services (RMIS), at the Sernick Emerging Market Farmers Day in Edenville, Free State. Photo: Maile Matsimela

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    The Ford Everest range gives you the confidence to tackle a variety of terrain – from tarmac roads to uneven and muddy conditions. Photo: Supplied

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    Black-owned businesses, apply now for Agro-Processing Scale-Up Programme!

    André van Tonder from Pretoria demonstrated how the versatile Cortool tool is used to form wire clamps and fix broken fences.

    WATCH | How to make low-cost wire clamps for irrigation pipes and fencing

    New Holland has tractors that are ideal for emerging and small-scale farmers. Photos: Supplied

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    Photos: Poultry Bulletin June/July 2026

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    Photo for illustrative purposes: Getty Images

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    Photot for ilustrative purposes: Hiraman/Getty Images

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    Pretty Kubyane, co-founder and tech lead of eFama App, received the 2026 Veuve Clicquot Bold Future Award for using technology and AI to transform agricultural supply chains across Africa. Her digital marketplace currently supports more than 40 000 farmers across South Africa. Photos: Supplied

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    Cameroon buyer snaps up bulls at Richter Simbra auction

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Bonsmara bulls fetch an average of R205 897 at Hartebeestloop auction

21 June 2026
in Auctions
Reading Time: 4 mins read
The Bonsmaras bred by the Hartebeestloop stud are raised on Kalahari duneveld. There, the Briedenhanns use scientific selection methods to accelerate genetic progress. Photo: Supplied

The Bonsmaras bred by the Hartebeestloop stud are raised on Kalahari duneveld. There, the Briedenhanns use scientific selection methods to accelerate genetic progress. Photo: Supplied

An exceptional average price of R205 897 for bulls was the standout feature of the annual Hartebeestloop Bonsmara auction held on 23 May at Stampriet in Namibia.

By Charl van Rooyen, senior journalist at African Farming and Landbouweekblad

An exceptional average price of R205 897 for bulls was the standout feature of the annual Hartebeestloop Bonsmara auction held on 23 May at Stampriet in Namibia.

This excellent average price for the 41 bulls offered at Dr Joggie and Eugenie Briedenhann’s production auction was driven in particular by three bulls that sold for R650 000, R600 000 and R450 000 respectively.

The Bonsmara bull HART 22-0485 was sold at Dr Joggie Briedenhann’s Hartebeestloop auction for R650 000 to Sandveld Bonsmaras of Botswana. Photo: Supplied
The Bonsmara bull HART 22-0485 was sold at Dr Joggie Briedenhann’s Hartebeestloop auction for R650 000 to Sandveld Bonsmaras of Botswana. Photo: Supplied

Sandveld Bonsmaras of Makoba in Botswana purchased the bulls HART 22-0485 for R650 000 and HART 22-0120 for R600 000. The stud has been acquiring top breeding material from the Briedenhanns for some time as part of its ongoing genetic improvement programme.

Kobus and Nelia Engelbrecht, owners of the Endelela Bonsmara Stud near Otjiwarongo in Namibia, purchased the third most expensive bull, HART 21-0018, for R450 000.

Female animals also performed well. A total of 15 heifers were sold at an average price of R20 400, while 87 pregnant heifers achieved an average of R29 816 and 34 cows with calves at foot averaged R30 088.

The 136 Bonsmaras offered at the auction achieved an overall average price of R28 846.

 This Hartebeestloop Bonsmaras bull, HART 22-0120, fetched R600 000. The buyer was Sandveld Bonsmaras of Botswana. Photo: Supplied
This Hartebeestloop Bonsmaras bull, HART 22-0120, fetched R600 000. The buyer was Sandveld Bonsmaras of Botswana. Photo: Supplied

Agra hosted the auction and the auctioneer was Deon Klopper.

The Hartebeestloop farm in southern Namibia is situated in the Kalahari Desert, where the Bonsmaras are raised on duneveld. Briedenhann has for many years focused on the use of genomics, a scientific tool that contributes to more accurate selection and breeding decisions.

He was named Breedplan Southern African Stud Breeder of the Year in 2017.

The Bonsmaras bred by the Hartebeestloop stud are raised on Kalahari duneveld. There, the Briedenhanns use scientific selection methods to accelerate genetic progress. Photo: Supplied
The Bonsmaras bred by the Hartebeestloop stud are raised on Kalahari duneveld. There, the Briedenhanns use scientific selection methods to accelerate genetic progress. Photo: Supplied

Also read:

Production auction celebrates Valsrivier Bonsmara breeders’ 21 years of excellence

Santa Gertrudis bull fetches R105 000

Females perform well at Towton Bonsmara auction

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