New Holland

New Holland to distribute directly to Southern Africa

New Holland Agriculture recently announced that they will distribute and support their products and services directly to South Africa, Swaziland, Lesotho, Botswana and Namibia as from May 2017.

They will take over from the current importer – Humulani Marketing (Pty) LTD if Invita Holdings – who will still be involved in providing parts and services for the next year.

The company said the reason for this is for them to be closer to their customers in these countries and to provide them with the best all round support. They also ensured their customers that there will be no disruption of service during the transition period.

A new branch office will be opened in each region to support its dealer networks.

New Holland, a brand of CNH Industrial, offers a full line of farming equipment, from tractors to harvesting, material handling equipment combined with financial services.

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